Erwin Heenk

Who is behind HIM 

Let me introduce myself, I am Erwin Heenk. With over 20 years of marketing experience in financial services and asset management, I’ve demonstrated a robust ability to drive growth by transforming marketing challenges into opportunities. As an interim marketing director, I specialise in activating marketing channels and enhancing customer experience. This approach has consistently delivered significant increases in leads and sales.

My success is built on a pragmatic approach and a skill for synchronizing sales with internal teams, creating marketing strategies that not only inspire but empower teams to accelerate business. I bring a positive, no-nonsense attitude to every initiative and turn strategy into action.

Why work with me?

I am a pragmatic, results-driven marketer with a track record at international asset managers like Invesco, Janus Henderson, DWS, BNP Paribas, and at Nationale-Nederlanden, a Dutch bank. I set clear goals with defined KPIs and motivate people by focusing on their talents and potential. My no-nonsense, positive approach and drive are well-recognized in the industry.

My passion

I thrive on creating, implementing, and delivering marketing strategies that not only meet but exceed expectations. I am drawn to complex challenges that require innovative, strategic solutions. My commitment is to bring strategies to life, making them tangible and understandable for all stakeholders. I look forward to discussing over coffee how I can help you achieve remarkable results.